11 Bitcoin advantages – Why your business needs Bitcoin
On the YouTube channel of Coincharge we have published a video with the topic “11 advantages for Bitcoin in business“
Just imagine: Your payment fees drop massively. Chargebacks? They no longer exist. And your sales are yours immediately – not in 14 days’ time. Sounds too good to be true? That’s exactly what Bitcoin offers merchants. In this article, I’ll show you 11 reasons why your online store should accept Bitcoin now.
1. bitcoin payments are final
If a customer pays you with Bitcoin – whether on-chain or via the Lightning Network – this payment cannot be reversed. This eliminates chargeback risk, which costs time and margin. You retain full control over customer service and goodwill, but are no longer exposed to arbitrary chargebacks.
2. low fees
Lightning payments usually only cost a fraction of the fees charged by credit cards or PayPal. Depending on the setup, the total costs are often around one percent. Bitcoin payment providers usually charge a flat fee of 1% of the invoice amount instead of 2-4% plus foreign exchange and currency fees as with credit cards and PayPal. Lower costs have an impact on every order – especially for low-margin products or micropayments.
3. works worldwide
Bitcoin is a neutral, internet-native network. You can serve customers from almost any country without having to open local merchant accounts, wait for approvals or deal with card incompatibilities. No currency conversion fees, no blocked BINs, fewer abandoned purchases due to payment errors.
4. immediately to you
With traditional payment providers, you often wait days or weeks for your money. With Bitcoin, your earnings end up directly in your own wallet within seconds. No security reserves that are withheld. Your cash flow is yours.
5. earn Bitcoin
The easiest way to get Bitcoin is not to buy it, but to earn it. You can keep a portion of your turnover directly in Bitcoin. This is effectively an automatic savings plan based on your turnover. And if you don’t want to do that (yet), you can also have your earnings converted into euros immediately. So you have zero exchange rate risk.
6. marketing turbo
Around 90% of the German-speaking population knows Bitcoin. Around 10 to 15% own Bitcoin. Even if many currently prefer to keep their coins, they prefer to buy from merchants who support Bitcoin. They often even pay with euros! So you gain new regular customers and reach simply because you have the Bitcoin logo in the checkout.
7. fewer returns
Experience shows: Bitcoin customers buy more consciously. The return rates are often lower than for credit card payers. This saves you money and administrative effort.
8. every business model
Whether physical products, digital downloads or subscriptions – Bitcoin works everywhere. Even micropayments are possible via Lightning. In other words, payments of just a few cents, which would be impossible with credit cards due to the fixed fees.
9. privacy
Bitcoin does not need any sensitive card data. That means for you: Less risk of data leaks and less bureaucracy when it comes to data protection. Customers who value privacy will love your store for this.
10. 24/7 availability
Banks take a break at the weekend. Bitcoin is always running. 24 hours a day, 365 days a year. Your business never sleeps, so neither does your cash flow.
11. brand image
Bitcoin in the checkout is a statement. It shows that your company is innovative. This makes you particularly attractive to young, digital target groups that you often can no longer reach with traditional marketing.
We accept Bitcoin
Do you want to use these 11 advantages for your store? Then let’s talk. If you want to integrate Bitcoin payments securely and easily, arrange your free initial consultation with me now.
